To support overall PR & COMMUNICATION role and mission that is to maximize brand image and awareness in the targeted market, create every possible PR opportunity through media, celebrities and digital. To build solid relationship with press members and improve brand awareness and identity through building good relationship with key stylists and celebrities.
Main Duties and Responsibilities
- Manage showroom maintenance and seasonal samples, stock, and carryover samples. - Support, procure and manage overall PR related issues along with PR & AD manager. - Monitor competitors¡¯ PR Activities.- Handle and procure internal PR materials, including press releases, newsletter, website translations, etc.
- Manage showroom maintenance and seasonal samples, stock, and carryover samples.
- Support, procure and manage overall PR related issues along with PR & AD manager.
- Monitor competitors¡¯ PR Activities.
- Handle and procure internal PR materials, including press releases, newsletter, website translations, etc.
- Plan PR show room operation for every season: Sample order / supervise lending status / sample sales.- Plan and support editorial: procure sample schedule and handle overall shooting communication between stylists, press. - Support, develop and distribute press releases.- Evaluate monthly press clippings and share with HQ.
- Plan PR show room operation for every season: Sample order / supervise lending status / sample sales.
- Plan and support editorial: procure sample schedule and handle overall shooting communication between stylists, press.
- Support, develop and distribute press releases.
- Evaluate monthly press clippings and share with HQ.
- Coordinate all sample transportation related to samples, PR materials, giftings, etc. - Procure and monitor sample delivery to pitch the right collection in the right timing. - Handle samples to keep in optimal condition at all times. - Control sample stock to prevent loss, damage, etc.
- Coordinate all sample transportation related to samples, PR materials, giftings, etc.
- Procure and monitor sample delivery to pitch the right collection in the right timing.
- Handle samples to keep in optimal condition at all times.
- Control sample stock to prevent loss, damage, etc.
- Build or solidify relationships with key celebrities and Key influencers, stylists.- Monitor influential celebrities. - Support Digital Communications Senior Specialist to plan strategical gifting plan for focused products.
- Build or solidify relationships with key celebrities and Key influencers, stylists.
- Monitor influential celebrities.
- Support Digital Communications Senior Specialist to plan strategical gifting plan for
focused products.
- Support monthly Marcomm presentation - competitors, coverage, celebrity part- Support team with local / region / global events.
- Support monthly Marcomm presentation - competitors, coverage, celebrity part
- Support team with local / region / global events.
Requirements
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